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Friday 16 November 2018
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05 Feb 2018
Not your mother’s spa: Well+Good launches Retreats

Alexia Brue and Melisse Gelula, founders of lifestyle website Well+Good, have launched a division of retreats, designed to appeal to a new generation of wellness travellers.

At the Global Wellness Summit in October, Brue and Gelula presented findings from a survey they conducted that showed that 40 per cent of their readers – more than half of whom are millennials – would rather go on a fitness retreat with their favourite instructor than to a destination spa.

“These days, among millennials, it’s more brag-worthy to say that you’ve snagged a spot in Taryn Toomey’s DR retreat than it is to say you grabbed a spot at Canyon Ranch or Miraval,” Brue explained at the Summit. “What we’re really seeing among the travel tastes in our readers is that there’s a transfer of trust going on from the properties to these local fitness gurus.”

The first Well+Good Retreat – one of four each year – taps into this trend. Hosted by food and self-care expert Candice Kumai (66.4k Instagram followers) and fitness and recovery expert Charlee Atkins (18.6k Instagram followers), the retreat will take place 25-28 March at Avalon Palm Springs in California.

Along with fitness classes with Atkins and cooking workshops with Kumai, the retreat also includes healthy meals of acai bowls and eggs for breakfast, family-style lunches, and dinner including seafood, veggie and vegan options.

Key to the concept is also the chance to connect with like-minded, wellness-focused people from the Well+Good community, so socialising times are built in to the agenda. About 40 people are expected on the retreats, and prices range from US$2,100 to US$3,000.

Launched in 2010, Well+Good itself has 8 million monthly unique visitors to its site and 1.2 million followers on social media.

Among the survey-takers from the research presented at the Summit, the median age was 33 and the median income was US$103,000 – prime candidates for spas.

At the Summit, Brue and Gelula said they were surprised by the survey’s findings, and that they show a new form of competition for what they “lovingly refer to as the ‘iconic spas of yore’, because they don’t speak to millennials as much”.

“Spas have been eyeing each other as competition, and not these upstart fitness instructors in their own communities,” said Gelula.

What today’s millennial wellness consumer is looking for, said Brue, is “for properties to take her wellness to a new and deeper place, and to give her these immersive, innovative, out-of-the-norm experiences.”



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15 Nov 2018
Susan Cain to deliver opening keynote at 2019 ISPA
New York Times best-selling author and top TED Talk speaker Susan Cain will be the opening keynote speaker at the 2019 ISPA Conference & Expo taking place 11-13 September 2019 in Las Vegas, US. The event’s theme, ‘Evolve’, will highlight the growth of the industry and the positive road that lies ahead.
14 Nov 2018
IAAPA 2018: WhiteWater and Cirque du Soleil announce plans to 'redefine' waterpark experience
WhiteWater West and Cirque Du Soleil have announced a brand new partnership to bring Cirque-themed waterparks to life in multiple locations worldwide.
14 Nov 2018
Good Spa Guide names best UK spas
Winners of this year's Good Spa Guide Awards were announced last night (13 November) at a gala dinner at the SpaLife Conference in Birmingham, UK.
14 Nov 2018
Breaking: Calgary public votes 'no' to 2026 Olympics
Canadian city Calgary's hopes to host the 2026 Winter Olympics Games are all but over, after a public vote saw the city's residents reject the plans.
09 Nov 2018
IAAPA 2018: 35,000 gather in Orlando for record-breaking attractions expo
More than 35,000 buyers, suppliers and representatives of the attractions sector from more than 100 countries are heading to Orlando, Florida, ahead of this year's IAAPA Attractions Expo, which is set to break records once again as the organisation celebrates its centenary year.
01 Nov 2018
Leicester City, Warwickshire CCC and Leeds Rhinos among winners of 2018 IOG Awards
Groundscare teams at Leicester City FC and Leeds Rhinos rugby club are among the winners of the 2018 Institute of Groundsmanship’s (IOG) awards for groundskeeping.
29 Oct 2018
Active IQ wins Innovation of the Year award at FAB 2018
Active IQ has been declared the winner of the Innovation of the Year Award at the FAB 2018 Awards, organised by the Federation of Awarding Bodies (FAB).
29 Oct 2018
STA secures Collaboration of the Year prize at FAB Awards
Safety Training Awards, the awarding organisation of the Swimming Teachers' Association (STA), has been handed the Collaboration of the Year award at this year’s FAB Awards.
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Diary dates
24 Apr - 26 Nov 2018
MAPIC Russia
Expocentre
Moscow
Russia
12-16 Nov 2018
IAAPA Attractions Expo 2018
Orange County Convention Center
Orlando
United States
14-16 Nov 2018
MAPIC
Palais des Festivals
Cannes
France
19-20 Nov 2018
Israel Hotel Investment Summit (IHIS)
Hilton Hotel
Tel Aviv
Israel
20-21 Nov 2018
Sleep + Eat
Olympia
London
United Kingdom
27-27 Nov 2018
BASES Conference
Harrogate Convention Centre
Harrogate
United Kingdom
28-29 Nov 2018
MIPIM Asia
Grand Hyatt Hotel
Hong Kong SAR
05-06 Dec 2018
ARCHITECT@WORK - Germany
Messe Stuttgart - Hall 9
Stuttgart
Germany
05-06 Dec 2018
International Sports Convention (ISC)
Palexpo Convention Center
Geneva
Switzerland
05-06 Dec 2018
Esports Conference
Palexpo Convention Center
Geneva
Switzerland
05-06 Dec 2018
Turf and Grass Conference
Palexpo Convention Center
Geneva
Switzerland
05-06 Dec 2018
Stadium Connected Conference
Palexpo Convention Center
Geneva
Switzerland
05-06 Dec 2018
Sports and Sustainable Development Goals Conference
Palexpo Convention Center
Geneva
Switzerland
05-06 Dec 2018
Sports Broadcast Conference
Palexpo Convention Center
Geneva
Switzerland
more diary dates
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